

The Timeless FENDI Baguette Bag
The iconic FENDI Baguette gets a cozy wool makeover for Fall/Winter 2022, featuring dark gray nappa leather trim, plush shearling accents, and the signature gold FF clasp.






FENDI Fall/Winter 2022 Runway
The Iconic Baguette

First introduced in 1997 by Silvia Venturini Fendi, the Baguette quickly became FENDI’s most iconic bag. Its name comes from the French word for “breadstick,” perfectly describing its elongated shape and the way it’s carried under the arm.

Silvia Venturini Fendi
FENDI Heiress & Accessories Creative Director
- Born: 1961
- Nationality: Italian
- Role: FENDI Men’s and Accessories Artistic Director (1994-present)
“It was a special day when I designed this bag; the stars aligned. The horoscope said it was a Fendi day.”
Interestingly, the Baguette’s initial success was unexpected. At a time when minimalist bags dominated, its ornate design was considered against the trend.


Left: Madonna carrying Baguette at 2000 BAFTA Awards. Right: Miu Miu FW98 Campaign
The bag’s popularity skyrocketed after being featured on Sex and the City, with Carrie Bradshaw famously declaring “It’s not a bag, it’s a Baguette!”


The Baguette’s appearances in Sex and the City (2000) and And Just Like That… (2021)
Luxurious Materials
This version features soft nappa leather body with shearling trim, combining warmth with FENDI’s signature luxury.



Signature FF Closure


The iconic FF logo was created by Karl Lagerfeld in 1967, standing for “Fun Fur.” The magnetic closure makes accessing your belongings effortless.
Ways to Wear
Comes with two adjustable straps for multiple carrying options: underarm, shoulder, or crossbody.



Product Details
- Designer: Silvia Venturini Fendi
- Dimensions: 27cm (L) x 15cm (H) x 6cm (W)
- Weight: 410g
- Price: $3,800

Founded in Rome in 1925, FENDI is renowned for its luxury leather goods and fur products. The iconic FF logo was created by Karl Lagerfeld in 1967.